Ever wonder what happens when a 13-year-old gets knocked down and decides to build a $2 million empire instead? That’s Demi Bagby’s story in a nutshell.
Most people see her crushing impossible moves on TikTok and think she’s just another fitness influencer. But dig deeper and you’ll find a story that’ll completely change how you think about turning setbacks into comebacks.
What gets me fired up about sharing her journey is how she’s rewriting the rules on building success from scratch. Ready to meet the woman who turned a life detour into a multi-million dollar media empire?
Demi Bagby Bio/Wiki
| Category | Details |
| Full Name | Demi Bagby |
| Birthday | January 10, 2001 |
| Current Age | 24 years (2025) |
| Height | 4’11” |
| Weight | 115 lbs |
| Hometown | San Diego, California |
| Relationship | Dating Scott Mathison |
| Brother | Devon Bagby (actor) |
| Net Worth | $2 million (estimated) |
| TikTok | 14.2+ million followers |
| 2.7 million followers | |
| YouTube | 1.76+ million subscribers |
| Business | Big D Media (12 employees) |
| Nonprofit | The Powerfully Positive Project |
Personal Background
Demi Bagby entered the world on January 10, 2001 in San Diego, California, making her 24 years old as of 2025. Her first love wasn’t even fitness – it was soccer, following in the footsteps of her brothers.
Her dad coached the family teams, so competition was literally in the air she breathed. But in sixth grade, she wanted something different – competitive cheerleading with her friends.
Here’s the catch: her friends were already intermediate level while she had zero experience. The gym said she could only join advanced classes if she mastered complex moves before their first competition.
So what did this future business mogul do? She dragged rectangular pool cushions into the living room and taught herself to flip. Yeah, that determination you see today? It was there from day one.
Her family includes her brother Devon Bagby (who’s an actor) and an older sister. They’ve been her biggest supporters through everything that came next.
The Turning Point (2014)
Picture being 13 and having your entire world flip upside down in seconds. That’s exactly what happened to Demi during cheerleading practice in 2014.
A routine went wrong, and she found herself facing months of recovery and uncertainty about her athletic future. But here’s where her story takes a wild turn.
While stuck during recovery, she stumbled across CrossFit and calisthenics videos online. Instead of dwelling on setbacks, she started obsessing over new possibilities.
That turning point? It didn’t break her spirit – it just redirected her fire toward something bigger than cheerleading ever was.
Demi Bagby Athletic Journey & Achievements
Get ready for some numbers that’ll blow your mind. Just one year after her setback, Demi placed 517th in the United States for her age group in the 2015 CrossFit Open.
But she wasn’t done. The next year, she rocketed to 23rd worldwide in her category. From uncertainty to top 25 globally in two years – that’s not just recovery, that’s domination.
Her training arsenal now includes:
- CrossFit for that full-body challenge
- Parkour for creative movement
- Surfing because why not conquer the ocean too
- Acrobatics for those jaw-dropping flips
- Weightlifting for pure strength
- Yoga for flexibility and mental focus
She earned the title “The Toughest Teen in The World” and honestly, who’s going to argue with that resume?
What I love most is her bodyweight focus. Pistol squats, one-arm toes to bar, rope climbs – she’s mastering movements most people can’t even attempt. Her philosophy? Minimal equipment, maximum results.
Demi Bagby Social Media Empire
Demi’s social media numbers are absolutely insane. We’re talking over 14.2 million TikTok followers, 2.7 million on Instagram,1.76 million YouTube subscribers, Facebook followers is 1.5 million and on snapchat 651K followers as of 2025.
Her Favikon Authority Score hits 9,057 points, ranking her #28 in Fitness for Women nationwide. That puts her in elite company with the biggest names in fitness.
But here’s what separates her from other influencers – she posts 5-6 times per week across all platforms, plus daily Snapchat episodes that sometimes include 100 stories per day. That’s not just consistency, that’s content machine level stuff.
Her team at Big D Media plans content months ahead, syncing her training with what they’re filming. It’s strategic, not random gym selfies.
With an estimated $21,000 per sponsored post, she’s definitely in the premium tier of influencers. Brands pay serious money to tap into her audience.
Demi Bagby Net Worth & Business Ventures
Let’s talk money – Demi’s net worth sits around $2 million as of 2025, which is incredible for someone who just turned 24. But how does she actually make this cash?
Her income streams include sponsored posts, brand partnerships, her own fitness app, and business leadership. Word is she’s pulling over $10,000 monthly just from social platforms. (legit.ng)
She’s not just a content creator either – she leads a 12-person team at Big D Media. That’s real business leadership, not just doing backflips for the camera.
Her fitness app offers specialized training programs with a 7-day free trial. She’s planning to add sport-specific modules to help athletes diversify their skills.
The smartest part? She’s building multiple revenue streams so she’s not dependent on any single platform or trend.
Brand Collaborations & Timeline
Demi’s brand partnerships read like a masterclass in strategic growth. Back in July 2020, she featured boxer Ryan Garcia in viral content, showing her ability to cross into other sports.
The big leagues came calling in July 2023 with Samsung’s Galaxy ZFlip5 campaign. She traveled to South Korea with videographer Drex Lee for the shoot – that’s international brand ambassador level work.
Her ongoing partnerships include Red Bull, Lifted trucks, venum, Core Water, and Super Coffee. These aren’t just random endorsements – they fit her actual lifestyle and training routine.
The Kevin Hart Instagram post in 2018 that went viral gave her mainstream recognition beyond fitness circles. Sometimes one celebrity cosign can change everything.
She’s also collaborated with racing legend Travis Pastrana, showing her evolution “from learning manual transmission to racing” with pros. That progression keeps sponsors interested.
Read Also: Nicky Styris: Age, Husband, Children, Maiden Name, Biography 2025
Demi Lifestyle & Personal Philosophy
Demi’s approach to life is refreshingly real – no overthinking or extreme restrictions because “that’s not sustainable with my lifestyle.” She focuses on balance and consistency.
Her guilty pleasure? Ice cream, specifically mint chocolate chip and strawberry. See? Even fitness influencers are human.
Here’s something most people don’t realize – she’s constantly moving during interviews and travels because sitting still for too long isn’t her style. She’s literally done “splits in airports” before flights.
Her mindset is pure gold: “There are so many ways it can go wrong, but in your head, there can only be one way – all the way! You have to give it 110%.”
She’s always been self-taught. “I’ll mess up and think ‘I know what I did wrong, never doing that again'” rather than waiting for someone else to correct her.
Philanthropic Work
The Powerfully Positive Project isn’t just some side charity – it’s Demi’s way of helping kids going through challenging times. The nonprofit works with children facing life-altering events.
She’s planning to focus more on nonprofit work after retiring from her current career. “We work with kids who have gone through life-altering events,” she explains, and honestly, who better to help them?
This shows she’s thinking beyond just building her own empire. She wants to use her platform and experience to genuinely help others facing similar challenges.
What makes this authentic is how personal it is. She remembers being that kid who needed inspiration and support.
Demi Bagby Personal Interests & Development
During the pandemic, Demi discovered golf through her former manager Jeran Draser. “I always thought it looked boring, but I had a blast. You can make it as challenging as you want.”
She started professional racing in November 2022 because apparently conquering fitness wasn’t enough. She needed to add motorsports to her resume too.
The wildest part? She’s done military training with the US Air Force and Marines, even flying as Radar Intercept Officer in an F-16 Falcon. That’s not normal influencer content – that’s next-level stuff. (wiki.sportskeeda)
She splits time between Arizona and San Diego, adapting her lifestyle to support her growing business empire. Her content philosophy is simple: “I don’t care about views. Some videos I know won’t perform but I love them.”
Current Challenges & Growth
Being a minor was actually Demi’s biggest obstacle until 18. She needed chaperones for international travel and some opportunities required adult status.
“I almost got a fake ID just to go to the gym,” she jokes. She kept a folder of opportunities requiring adult status that filled with dozens of missed chances.
Her early challenges taught her incredible resilience and perspective. Every setback became a setup for something bigger.
Leading Big D Media’s 12-person team taught her business skills way beyond content creation. She’s evolved from athlete to entrepreneur to team leader.
Demi Impact & Legacy
Demi Bagby represents something way bigger than fitness success. She’s living proof that your worst day might actually set up your greatest comeback.
Her influence spans mental wellness, entrepreneurship, and philanthropy. She’s become a multifaceted role model showing young people they don’t need to pick just one path.
At 24, she’s already accomplished more than most people do in a lifetime. From uncertainty to inspiring millions worldwide – that’s a story that changes how people think about limits.
What excites me most is she’s just getting started. She’s conquered social media, built a business empire, mastered multiple sports, and even done military training.
“I don’t like taking ‘no’ for an answer,” she says. That attitude took her from setbacks to global inspiration, and she shows zero signs of slowing down.
You May Like: Amy Flamy: Age, Real Name, Height With Complete Profile (2025)
Frequently Asked Questions
How old is Demi Bagby now?
She’s 24 years old as of 2025, born January 10, 2001.
What was her turning point?
A cheerleading setback in 2014 redirected her focus toward building a fitness and media empire.
Is she married?
No, she’s dating fellow fitness influencer Scott Mathison.
How much money does she make?
Her net worth is estimated at $2 million with $10,000+ monthly from social media.
What sports does she do?
CrossFit, calisthenics, parkour, surfing, golf, and professional racing.
How many social media followers?
14+ million on TikTok, 2.6 million Instagram, 1.4+ million YouTube.
Demi Bagby didn’t just overcome a setback – she used it as fuel to build something extraordinary. From uncertainty to $2 million empire in just over a decade, she’s redefining what’s possible when you refuse to accept limitations.
Her story isn’t just inspiration – it’s a masterclass in turning your biggest challenge into your greatest advantage.
What’s your excuse now? Because at 24, she’s already proven that the only real limits are the ones we accept in our minds.
Hi there! I’m vance, the editor of SportingQue. A biographical researcher with 10+ years covering public figures, culture, and legacy. I love sports, and I love sharing stories with you.
On this blog, we talk about sports stars, particularly NFL, NHL, MLB, NBA, WNBA, Golf players. You can learn about their life, age, money, family, and more. We tell you who they are, what they do, and how they live.
We keep it simple and fun. Just like talking to a friend.
If you like sports and want to know cool things about your favorite players, you’re in the right place. Thanks for visiting SportingQue.com. Let’s enjoy sports stories together!
